As an Internet Sales Manager my job is to market the dealership online, however most of my readers know that I also gear a lot of my marketing materials online to brand myself in addition to the dealership.
I use a lot of free resources like squidoo.com, craigslist, pay for my own 800 number and even [...]

Ok I did it, I have returned to Carl Gregory Chrysler as the ISM. My absence there has generated an awareness of the incremental business that can be delivered via Internet marketing for the dealership. While I have created some very niche specific services during the past few months it looks like [...]

Many people are put off with the thought of blogging, mainly because they don’t understand the capabilities of using them for CMS. (content management system) This site is a blog. It is a place I can go to write about my experiences as an ISM to help other starting out and maybe [...]

“Build it and they will come”, a common misquote from the Field of Dreams, is the mantra that many non internet savvy people believe when it comes to promoting a website. if you have been in Internet marketing for more than 10 minutes you should know that is just not true. Unfortunately, old [...]